Project Business Plan Checklist

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Executive Summary:

• Give overview of the project business plan and what issues it addresses;
• Ensure it makes the reader focused on the key idea of why you believe the project is interesting and why it will work (you may additionally study this Project Executive Summary Checklist);

Problem Statement:

• Describe current situation and identify why it is unsatisfactory;
• Define actions which can rectify current inefficiency;
• Specify a case or issue to be responded by your project;

Mission Statement:

• State a mission of your project (how the project is connected to the problem);
• Make sure it is clear that fulfillment of the mission will automatically solve the issue;

Vision Statement: 

• Explain how the world will change after implementation of your project;
• Make sure it is clear how the situation will be changed after completion of the project;

Customers: 

• Define who are the primal Customers (Owners) of the project;
• Explain why they need this project to be accomplished;
• Determine their shares and participation in the project;
• Identify people and communities that may be interested in your project as well;

Project Benefits:

• Describe the Project Benefits you expect to obtain by realization of this project;
• Quantify and qualify the positive effects (benefits) precisely;
• Identify what the project Customers will gain (how exactly they will benefit);

Project Impact:

• Describe Project Impact (both negative and positive);
• Consider the Organizational Impact (how the project affects the organization?);
• Examine the Environmental Impact (how it may affect ecology?);
• Evaluate the Business Impact (how it can affect the business landscape?);
• Review the Social Impact (any influence or value for external people?);
• Justify allowance of negative impacts, or develop mitigation methodology;

Project Plan:

• Introduce a simplified version of the Project Plan (including main tasks and deliverables);
• Attach a detailed WBS (along with a simplified one);
• Make sure it tells how the project will be done, in simple and brief terms yet;
• Ensure your plan refers to elaborated technical arguments and proofs;
• Confirm feasibility of the plan by proof of a competent expertise;

Financial Plan:

• Present the Financial Plan of the project;
• Explain how the costs are allocated among the tasks and deliverables;
• Explain how they will be transformed into benefits over time;
• Make a cash-flow projection for the project;
• Summarize and structure the income that the project should bring (ROI projection);

Milestones:

• Represent the project timeline (give estimation to an amount of time you need for the project);
• Show a calendar of project benefits realization, or a timeline of revenue growth;
• Calculate payback period of the whole project;

Risks:

• Provide an overview of the project risks;
• Identify and justify the risk mitigation methods;

Sponsorship Plan:

• Represent the Funding proposals (or Sponsorship plan);
• Make sure this section projects where the funds will be obtained from;
• Ascertain it also outlines interest of the sponsor (or a financier);

Project Team:

• Give an overview of the Project ...

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